Beerball Posted September 14, 2008 Posted September 14, 2008 When Curs Light uses press conference video in their ex-NFL coaches advertising does the ex-coach receive any compensation? Does the former coach have to OK theuse of their image? Or, does Curs just pay whoever shot the video and go on their merry way?
RJ (not THAT RJ) Posted September 14, 2008 Posted September 14, 2008 When Curs Light uses press conference video in their ex-NFL coaches advertising does the ex-coach receive any compensation? Does the former coach have to OK theuse of their image? Or, does Curs just pay whoever shot the video and go on their merry way? Not sure what Curs does.... but Coors probably has to pay the producer of the video. Whether they pay the coaches is a good question. As public figures there are free-use issues, but my guess is they have to pay the coaches something, since even a public figure cannot be used to hawk a product without his consent. Now that I think of it, Coors had to pay the John Wayne estate to use old John Wayne footage in those commercials they ran a few years back.
AlbanyBill Posted September 14, 2008 Posted September 14, 2008 they probably pay them something, the nfl gets compensated too i'm sure. I'm just waiting for one with Marv
SageAgainstTheMachine Posted September 14, 2008 Posted September 14, 2008 they probably pay them something, the nfl gets compensated too i'm sure. I'm just waiting for one with Marv It's probably Denny Green's biggest source of income at this point
VOR Posted September 14, 2008 Posted September 14, 2008 I'd bet just the NFL sees money. Coaches were being paid at the time of the press conferences and the footage is owned by the NFL.
MRW Posted September 14, 2008 Posted September 14, 2008 I'd bet just the NFL sees money. Coaches were being paid at the time of the press conferences and the footage is owned by the NFL. Yep, I'd be a bit surprised if the coaches were getting anything out of this. The NFL definitely is, though.
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