Chilly Posted July 7, 2005 Share Posted July 7, 2005 I'm doing some research on the 2004 campaign in relation to party ID and party strategies, but I've run into a little brick wall. I'm trying to find a breakdown of ads by state and then by type. For example: ---------- Florida ---------- John Kerry ------------ 100 ads on Iraq War/Terrorism 90 ads on Social Security 80 ads on Integrity 80 ads on Social Security George W. Bush ------------ 100 ads on Iraq War/Terrorism 90 ads on Social Security 80 ads on Integrity 80 ads on Social Security I have thus far been unable to find this information. My ultimate goal is to use this data with Party ID data broken down by state (which I have) and top issues during the 2004 campaign (by party ID) to see what the campaigns targeted and how effective this advertising was. Anyway, if anyone knows where I can find this information, I would appreciate it. Link to comment Share on other sites More sharing options...
jimshiz Posted July 7, 2005 Share Posted July 7, 2005 Not exactly what you are looking for, but it might have links... http://uselectionatlas.org/ http://www.google.com/search?hl=en&q=%22po...+state%22+issue Interesting: http://www.msnbc.msn.com/id/6268738/ Link to comment Share on other sites More sharing options...
brihs2005 Posted July 7, 2005 Share Posted July 7, 2005 If you need help from a marketing perspective and how advertising influences consumers (or in this example, voters) let me know. I'm doing some research on the 2004 campaign in relation to party ID and party strategies, but I've run into a little brick wall. I'm trying to find a breakdown of ads by state and then by type. For example: ---------- Florida ---------- John Kerry ------------ 100 ads on Iraq War/Terrorism 90 ads on Social Security 80 ads on Integrity 80 ads on Social Security George W. Bush ------------ 100 ads on Iraq War/Terrorism 90 ads on Social Security 80 ads on Integrity 80 ads on Social Security I have thus far been unable to find this information. My ultimate goal is to use this data with Party ID data broken down by state (which I have) and top issues during the 2004 campaign (by party ID) to see what the campaigns targeted and how effective this advertising was. Anyway, if anyone knows where I can find this information, I would appreciate it. 376105[/snapback] Link to comment Share on other sites More sharing options...
UConn James Posted July 7, 2005 Share Posted July 7, 2005 Are you including a section for 'issue ads' paid for by special interests (and who they were wink-wink-hint-hint supporting)? Link to comment Share on other sites More sharing options...
KRC Posted July 7, 2005 Share Posted July 7, 2005 Are you including a section for 'issue ads' paid for by special interests (and who they were wink-wink-hint-hint supporting)? 376342[/snapback] Good point. You need to analyze the impact of 527's on the campaigns. The candidate does not need to spend as much money on ads, since they have other organizations doing their work for them. Those other organizations can also be more aggressive in their advertising message, whereas the candidate needs to be more subdued. Link to comment Share on other sites More sharing options...
Chilly Posted July 7, 2005 Author Share Posted July 7, 2005 My focus right now for what I'm doing is on how each candidate decided to spend their money. The 527s are a part of it, but I want to see who exactly the candidate targeted in this situation. Link to comment Share on other sites More sharing options...
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