Wild Card Viewership Numbers

[RiotAct]

3 minutes ago, Kmart128 said:

Wow they were flexing that 23 million viewership and they were by far the least watched game... even loosing to a 4:30 monday game

a ton of people likely either streamed the Miami-KC game illegally or just said “F it” and didn’t watch at all.

[Billy Claude]

1 hour ago, Kmart128 said:

Wow they were flexing that 23 million viewership and they were by far the least watched game... even loosing to a 4:30 monday game

 

The Saturday night game is usually the lowest rated game.  This year's 23M is 7% higher than last year's game in the same time slot though that is mainly because last year was Chargers Jaguars.

 

 

Edited January 18 by Billy Claude

[RosenNOTchosen1]

1 hour ago, Process said:

Very surprising number. I wonder if the NFL sees this and decides to do MLK double header every year now. No more 1pm Sunday game. 

That wouldn't be a good decision... gotta have a Sunday game at 1pm. 

[Mr. WEO]

1 hour ago, Kmart128 said:

Wow they were flexing that 23 million viewership and they were by far the least watched game... even loosing to a 4:30 monday game

 

 

It's a massive number for a one off PPV, new format.

 

What are you talking about?

[HomeskillitMoorman]

1 hour ago, Kmart128 said:

Wow they were flexing that 23 million viewership and they were by far the least watched game... even loosing to a 4:30 monday game

 

It's kind of a big number for streaming though. Most people were hoping it would totally flop. It didn't. They're going to do this again. 

[Billy Claude]

8 minutes ago, HomeskillitMoorman said:

 

It's kind of a big number for streaming though. Most people were hoping it would totally flop. It didn't. They're going to do this again. 

NFL is definitely pushing it big time.  If it was network tv the Saturday night game would have been Browns-Texans.

 

 

Edited January 18 by Billy Claude

[HomeskillitMoorman]

1 hour ago, Billy Claude said:

NFL is definitely pushing it big time.  If it was network tv the Saturday night game would have been Browns-Texans.

 

 

It’s a huge payday, they got like $100 mil for just that one game 

[Kmart128]

1 hour ago, Mr. WEO said:

 

 

It's a massive number for a one off PPV, new format.

 

What are you talking about?

Still lower than all the other viewership by a substantial margin. You can twist it no matter how you like. It may be good streaming numbers but honestly doesnt have much competition. And when compared to games shown on both its not even in the same ballpark

[chongli]

 

 

 

 

 

 

 

 

 

 

Edited January 18 by chongli

[Billy Claude]

3 minutes ago, Kmart128 said:

Still lower than all the other viewership by a substantial margin. You can twist it no matter how you like. It may be good streaming numbers but honestly doesnt have much competition. And when compared to games shown on both its not even in the same ballpark

 

As noted up thread, the Saturday night game is always the lowest rating game. People actually have stuff they would rather do on Saturday night.  The 23M is 7% higher than last year's game in the same time slot.

 

Edited January 18 by Billy Claude

[HOUSE]

NFL owners gave the fans the weiner with Peacock and you guys are loving it 

[WhitewalkerInPhilly]

Just now, chongli said:

 

 

 

 

 

 

Looks like a lot of networks "made history"

 

But that said, think about the matchups and the respective media market sizes:

(taken from https://en.wikipedia.org/wiki/List_of_television_stations_in_North_America_by_media_market)

Houston and Cleveland: #6 and #19

Philly and Tamps: #4 and #12

KC and Miami: #18 and #34

Dallas and Green Bay: #5 and #69

LA and Detroit: #2 and #14

Buffalo and Pittsburgh: #28 and #54

 

In spite of of the the lowesr populations, the Bills punched *way* above their weight class for a 4:30 Monday game

[Metal Man]

I assume that number from the MIA/KC is the total viewership.

 

I wonder how much of that 23 million is from the local market OTA?

 

Seeing those separated would be the more interesting number.

[Mr. WEO]

38 minutes ago, Kmart128 said:

Still lower than all the other viewership by a substantial margin. You can twist it no matter how you like. It may be good streaming numbers but honestly doesnt have much competition. And when compared to games shown on both its not even in the same ballpark

 

well...the money generated for the broadcaster for that one game is a direct cash infusion.  Not so network broadcasts, where there is no direct link between any one game and revenue.  The network games are prepaid by the network to the NFL for years in advance, so the per game cost is fixed for them.  The revenue made back is on advertising and (if cable or streamer) subscription fees (which do not cover any one game in particular, but the entire streamer's or network's costs of doing all their business) over the subsequent years.

 

So this is a HUGE deal for streamers---would people pay to watch a single game (or better yet, sign up and forget to cancel their annual subscription!).  The answer is a resounding "yes".  That one game had as many viewers as the entire 5 game World Series in 2023---which was broadcast on network TV. 

 

It's a proof of concept that will pave the way to actual per game PPV for playoffs or the Super Bowl.

[HomeskillitMoorman]

1 hour ago, Kmart128 said:

Still lower than all the other viewership by a substantial margin. You can twist it no matter how you like. It may be good streaming numbers but honestly doesnt have much competition. And when compared to games shown on both its not even in the same ballpark

 

Dude, nobody's trying to twist anything. I doubt literally ANY person here is on Team Peacock. 

 

This is just reality. Considering that this was purely on streaming and on Saturday night...they are very happy with these numbers. Given the context, they are good numbers. And that's something that pretty much all of us were rooting against. 

14 minutes ago, Mr. WEO said:

 

well...the money generated for the broadcaster for that one game is a direct cash infusion.  Not so network broadcasts, where there is no direct link between any one game and revenue.  The network games are prepaid by the network to the NFL for years in advance, so the per game cost is fixed for them.  The revenue made back is on advertising and (if cable or streamer) subscription fees (which do not cover any one game in particular, but the entire streamer's or network's costs of doing all their business) over the subsequent years.

 

So this is a HUGE deal for streamers---would people pay to watch a single game (or better yet, sign up and forget to cancel their annual subscription!).  The answer is a resounding "yes".  That one game had as many viewers as the entire 5 game World Series in 2023---which was broadcast on network TV. 

 

It's a proof of concept that will pave the way to actual per game PPV for playoffs or the Super Bowl.

 

I doubt it'll ever happen for the Super Bowl, but for the playoffs were are definitely going to see more of this in the future unfortunately. My biggest issue isn't for the money necessarily, it's all the different apps and things you have to sign up/sign in for. 

 

I have these old neighbors I used to have that I still keep in touch with that love the Bills but they're just old and signing into all this stuff is hard for them and I get on the phone with them and try to walk them through all the different things they have to do and it just sucks. The NFL is just making this so difficult. These are people that would probably pay any price, they just have trouble with all the technology. 

Edited January 18 by HomeskillitMoorman

[chongli]

 

https://www.si.com/nfl/2024/01/15/peacock-chiefs-dolphins-23-million-viewers

[limited free views]

 

"Here’s what I wrote in May when the NFL decided to put a playoff game on Peacock: “The NFL can do whatever it wants. The NFL is Teflon. If the NFL put a game on at 3 a.m., we’d watch. The NFL has a grip on this country that gives them the power to do whatever it wants without any ramifications.”

 

[...]

 

Everyone was outraged that the NFL would sell a postseason game to a streaming service. Fans, media members and players b----ed and complained about the NFL taking advantage of its customers. And yet we all watched. And the NFL knew we would because this country is addicted to the NFL.

 

The league and Peacock, though, must have gotten a little fed up with all the backlash because they used halftime of Sunday’s Los Angeles Rams–Detroit Lions game on NBC to take a victory lap and congratulate themselves for fleecing fans and making them fork over money to subscribe to Peacock to watch the Chiefs beat the Dolphins."

 

[...]

 

Poor Mike Tirico was forced to utter the words, “Congratulations to our Comcast and NBCUniversal teammates, thanks to commissioner Roger Goodell and our partners at the NFL and all of the fans on this record-setting collaboration. A milestone moment in media and sports history.”

A milestone moment? History? 

 

Here’s the real version of what Tirico should’ve said in that embarrassing video:

 

“Roger Goodell sold an NFL playoff game to Peacock for $110 million, and NFL fans subscribed to Peacock to watch the game. We knew this would happen because Americans love the NFL more than anything, so thank you for going along with our plan of holding you hostage. And you might as well make sure you’re subscribed to Paramount+ and ESPN+ now because the NFL will be selling playoff games to those streaming services, too.”

 

 

 

 

 

 

 

 

 

 

 

[Matt_In_NH]

That is interesting...Sunday had clearly better ratings, not sure  why we conclude really strong numbers for the Bills game.  On each day the 4:30 game outperformed the 8:30 game.  It would seem to me the NFL lost some viewers by the game moving which explains why the NFL wanted to move the game to Atlanta to be played at the original time slot.

[chongli]

Yes! The Buffalo market wins SNF viewership!

 

 

[Mr. WEO]

4 hours ago, chongli said:

 

https://www.si.com/nfl/2024/01/15/peacock-chiefs-dolphins-23-million-viewers

[limited free views]

 

"Here’s what I wrote in May when the NFL decided to put a playoff game on Peacock: “The NFL can do whatever it wants. The NFL is Teflon. If the NFL put a game on at 3 a.m., we’d watch. The NFL has a grip on this country that gives them the power to do whatever it wants without any ramifications.”

 

[...]

 

Everyone was outraged that the NFL would sell a postseason game to a streaming service. Fans, media members and players b----ed and complained about the NFL taking advantage of its customers. And yet we all watched. And the NFL knew we would because this country is addicted to the NFL.

 

The league and Peacock, though, must have gotten a little fed up with all the backlash because they used halftime of Sunday’s Los Angeles Rams–Detroit Lions game on NBC to take a victory lap and congratulate themselves for fleecing fans and making them fork over money to subscribe to Peacock to watch the Chiefs beat the Dolphins."

 

[...]

 

Poor Mike Tirico was forced to utter the words, “Congratulations to our Comcast and NBCUniversal teammates, thanks to commissioner Roger Goodell and our partners at the NFL and all of the fans on this record-setting collaboration. A milestone moment in media and sports history.”

A milestone moment? History? 

 

Here’s the real version of what Tirico should’ve said in that embarrassing video:

 

“Roger Goodell sold an NFL playoff game to Peacock for $110 million, and NFL fans subscribed to Peacock to watch the game. We knew this would happen because Americans love the NFL more than anything, so thank you for going along with our plan of holding you hostage. And you might as well make sure you’re subscribed to Paramount+ and ESPN+ now because the NFL will be selling playoff games to those streaming services, too.”

 

 

 

 

 

 

 

 

 

 

 

 

lol PGA busting on the NFL for selling one game to a streamer....while they sold their whole existence to the Saudis.

 

PGA...some huge golf balls on those guys.  they wish they had anything close to the NFL's pull with the public (and cash).

[Lost]

10 minutes ago, Mr. WEO said:

 

lol PGA busting on the NFL for selling one game to a streamer....while they sold their whole existence to the Saudis.

 

PGA...some huge golf balls on those guys.  they wish they had anything close to the NFL's pull with the public (and cash).

 

It's a satire account but their point is still valid.