fridge Posted August 18, 2016 Posted August 18, 2016 (edited) If the OP's message is simply that he thinks the sign itself looks like garbage, I agree. I welcome our new corporate overlords, and think we lucked out with our new stadium name (heck, the raiders play at the "O.com Stadium") The advertisement on the back of the video screen is pretty hideous. For a company all about branding and style, they really should have just slapped their logo on the back with a black background or something. Simple will always be better, and trying to promote a specific product on the main stadium graphic is really lame. Here's my quick 3 minute mock-up: Edit: There are those making the argument that every stadium's name is sold essentially as an ad, and while you're technically correct, you don't see giant 50 foot razor blades next to "Home of the New England Patriots" in Foxboro. You don't have to make the front door of the stadium literally a grouping of your new hats for sale. Some have said this is only temporary, and I hope that it is. It does look like a billboard. Edited August 18, 2016 by fridge
mrags Posted August 18, 2016 Author Posted August 18, 2016 Ralph kept the team in Buffalo and for that we all say a huge thank you.......other than that a terrible owner who wouldn't pay head coaches, assistant coaches or scouts I'm not gonna keep going but one word synonymous the Ralph losing. 80-112 .417 winning percentage rounding up That should make him roll over in his grave but guess what it wont. Time for a fresh start - looks great ! calling Ralph, Cheap is just a clueless term made by clueless people that don't know what they are talking about. Ralph spent money to better this team. The problem is he made the wrong rescissions on what and who to spend the money on. But congrats, if it makes you feel better thinking he was cheap and a terrible owner.
BmarvB Posted August 18, 2016 Posted August 18, 2016 (edited) Would have been more fitting if they had waited until they put up a new stadium for a name change. And yes, the sign could be better. Edited August 18, 2016 by BmarvB
White Linen Posted August 18, 2016 Posted August 18, 2016 It's gimmicky and I hate gimmicky. Gimmick - a trick or device intended to attract attention, publicity, or business. Works though
BuffaNole3 Posted August 18, 2016 Posted August 18, 2016 naming rights are one thing. Painting a giant Billboard add with a few hats in it is something else. Opinions differ. You don't care. I think it looks like a cheesy billboard. The deal just got done. I'm sure it is just temporary for the announcement and until they get a permanent (7 yrs) version.
mrags Posted August 18, 2016 Author Posted August 18, 2016 If the OP's message is simply that he thinks the sign itself looks like garbage, I am completely in agreement. I'm not even sure how that would offend you like it has some people. I welcome our new corporate overlords, and think we lucked out (heck, the raiders play at the "O.com Stadium") with our new stadium name, but the advertisement on the back of the video screen is pretty hideous. For a company all about branding and style, they really should have just slapped their logo on the back with a black background or something. Simple will always be better, and trying to promote a specific product on the main stadium graphic is really lame. that was the reason for my disgust Fridge. I think the billboard looks hideous. I too, welcome New Era as a sponsor and name for the stadium. I don't even care too much about removing Ralph's name from not only the stadium name but the front sign itself. New Era Field seems fine by me. I just think the advertisement is lame. I agree with your photoshopped logo. Something along those lines. Maybe red white and blue in the background. Maybe the name New Era in big huge letters. Anything but 3 stupid hats in a billboard.
White Linen Posted August 18, 2016 Posted August 18, 2016 I get it, you just paid millions for the naming rights. But you are really going to stand there and replace the front door of the stadium with the former deceased owners name with a stupid advertisement for hats? You couldn't come up with some sort of decent logo, signage. Instead it looks like a stupid billboard off the 190. Ralph is probably rolling over in his grave right now. Pegula should be ashamed of himself as well. For someone who is such a pansy when he talks about his teams and his town, sure sells out like a B word. Looks to me like the hat portion is a digital image and would/can change. It could rotate in and out of different images, etc.
mrags Posted August 18, 2016 Author Posted August 18, 2016 The deal just got done. I'm sure it is just temporary for the announcement and until they get a permanent (7 yrs) version.so why bother to put up the signage overnight then? If it's just temporary, why bother putting anything on their for now. Why not just wait until opening day of the season and unveil a newly designed logo on the stadium in a professional way. Not a bunch of wallpaper on a billboard
BuffaNole3 Posted August 18, 2016 Posted August 18, 2016 so why bother to put up the signage overnight then? If it's just temporary, why bother putting anything on their for now. Why not just wait until opening day of the season and unveil a newly designed logo on the stadium in a professional way. Not a bunch of wallpaper on a billboard For an announcement/press conference. Most people are visual and don't wanna just hear about it, they wanna see it. Like Buddy said, show me the baby.
GG Posted August 18, 2016 Posted August 18, 2016 so why bother to put up the signage overnight then? If it's just temporary, why bother putting anything on their for now. Why not just wait until opening day of the season and unveil a newly designed logo on the stadium in a professional way. Not a bunch of wallpaper on a billboard How do you know they're not doing that?
CommonCents Posted August 18, 2016 Posted August 18, 2016 The Bills are playing a game at the stadium on Saturday, that may have had something to do with the rush job.
Heitz Posted August 18, 2016 Posted August 18, 2016 I feel like I'm at work - everyone is a Creative Director (even those of us NOT in the Creative department). Also, without Ralph's name on the stadium, how will we remember the ONE other owner the team had for its first 50+ years!? HOW??
Augie Posted August 18, 2016 Posted August 18, 2016 They paid the big bucks and can put what they want on there, but I Come down on the side that it's pretty tacky and ugly. Having said that, they built the giant business operation and I did not, so......what do I know? I just wish it was a little classier looking and less like a Foot Locker billboard.
boyst Posted August 18, 2016 Posted August 18, 2016 So, this is what we get nowadays? a topic is generated we get 3 of the first posts as pure BS. Of the first 10 posts, a minority offer constructive thought. Hey, kids. This IN crap has to go. You're not the moderators. Let them decide what happens. If you dont like it, don't bother posting. You look like whiny bitches. The season starts soon, buckle up your chin straps
RyanC883 Posted August 18, 2016 Posted August 18, 2016 From a branding standpoint I thought that it was pretty good. They stayed true to their brand that is recognized around the world and tied it into the Bills. You would never see Mercedes-Benz use a square to promote their brand or Nike a diamond. They have built these brands up over many, many years and they don't want you to have to figure out who it is. New Era is the most famous cap company in the world. They are going to keep their brand message and marks the same in all advertising. Totally agree with this. Does the name Ralph Wilson appear anywhere at the Stadium. Is it New Era Field at Ralph Wilson Stadium?
Jobot Posted August 18, 2016 Posted August 18, 2016 There's too much real **** in this world to get angry about. Take it easy brother.
Kirby Jackson Posted August 18, 2016 Posted August 18, 2016 Halas has his name on the jersey, Kirby.So did Ralph
CardinalScotts Posted August 18, 2016 Posted August 18, 2016 calling Ralph, Cheap is just a clueless term made by clueless people that don't know what they are talking about. Ralph spent money to better this team. The problem is he made the wrong rescissions on what and who to spend the money on. But congrats, if it makes you feel better thinking he was cheap and a terrible owner. do some fn research bud...always the lowest or next to lowest paid head coaches and DEAD ASS last for assistants and by quite a bit. Your wrong it's a fact
Kirby Jackson Posted August 18, 2016 Posted August 18, 2016 Paul Brown has his name on the stadium in CincyThat (and Lambeau) were the only 2 that I could think of.
Beef Jerky Posted August 18, 2016 Posted August 18, 2016 I get it, you just paid millions for the naming rights. But you are really going to stand there and replace the front door of the stadium with the former deceased owners name with a stupid advertisement for hats? You couldn't come up with some sort of decent logo, signage. Instead it looks like a stupid billboard off the 190. Ralph is probably rolling over in his grave right now. Pegula should be ashamed of himself as well. For someone who is such a pansy when he talks about his teams and his town, sure sells out like a B word. Are you ashamed of yourself everyday you get out of bed?
Recommended Posts