BustaTimes Posted September 13, 2015 Posted September 13, 2015 http://bills.buffalonews.com/2015/09/12/he-makes-you-want-to-shout-meet-singer-of-famous-bills-jingle/ http://live.buffalonews.com/2015/09/12/videos-scott-kempers-shout-has-a-long-history-in-buffalo/ Scott Kemper. He had no idea the song was still so popular in 2015 when the interviewer called him. Wild. Bills should get him to perform the song at a game! I didn't know he did a version of the song for the Indiana Pacers: https://soundcloud.com/wow-music-2/shout I also didn't know this about the "Making it Happen" lyric: Airis, on behalf of ASA Productions (Kemper was an employee, but not yet an owner), pitched Singer several hit-song remake possibilities. “Shout!” was the one that stood out, so Singer had her agency’s copywriters tweak the lyrics to make it Bills-specific and include the “making it happen” slogan of Marine Midland Bank, which was one of the team’s sponsors. (That’s the genesis of the line “the Bills are making it happen now.”) We've been promoting Marine Midland all these years! I feel dirty and used.
BustaTimes Posted September 13, 2015 Author Posted September 13, 2015 This was going to be the replacement song when we were going to lose "Shout" to Polaroid: https://soundcloud.com/wow-music-2/shout-shout It wasn’t just players who got emotional over the song. In 1993, after Polaroid bought the rights to the “Shout!” tune, the team and the Singer agency turned back to ASA Productions to create a new jingle. Airis and Kemper produced a remake of the 1962 Ernie Maresca song “Shout! Shout! (Knock Yourself Out).” The producers liked it but fans hated the song. They launched a small revolution, campaigning for the return of “Shout!” Singer called a Polaroid public-relations executive to ask for regional rights to the song. She recalls the PR person snickering and telling her, “You lost the Super Bowl three times. Maybe you should have gotten rid of the song.” Singer sent a letter to the CEO of Polaroid, including that quote from the company’s publicist and politely asking for the regional rights. Two weeks later, the Bills had their song back. Put Singer and Scott Kemper on the Wall of Fame
ExiledInIllinois Posted September 13, 2015 Posted September 13, 2015 that Indiana version is so weird Everything in Indiana is!
first_and_ten Posted September 13, 2015 Posted September 13, 2015 Your Post title scared me, I thought he was found dead...lol.....phew!!!
KollegeStudnet Posted September 13, 2015 Posted September 13, 2015 (edited) Ha ha awesome Edited September 13, 2015 by KollegeStudnet
BUNCH OF MULARKEY Posted September 13, 2015 Posted September 13, 2015 I think they should play the replacement song too when folks are filing out after a win perhaps. What if kemper agreed to Sing it live at a home playoff game. That would be somethin
The Dean Posted September 13, 2015 Posted September 13, 2015 I thought the Isley Brothers sang this song, and some dude covered it with bad Bills' lyrics. Who knew?
The Dean Posted September 13, 2015 Posted September 13, 2015 Nike's Oregon Ducks themed homage to Animal House (featuring the non Bills version of the Shout Song): https://www.youtube.com/watch?t=1&v=iOEgDbdjj2s Sorry about the previous posting in the wrong thread.
BuffaloBill Posted September 13, 2015 Posted September 13, 2015 Great story. Nike's Oregon Ducks themed homage to Animal House (featuring the non Bills version of the Shout Song): https://www.youtube.com/watch?t=1&v=iOEgDbdjj2s Sorry about the previous posting in the wrong thread. Very cool...
Recommended Posts