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CNN Sports to be provided by.....


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Long story, but basically SI and CNN are part of the Time Warner (TW) conglomerate.

 

SI is part of the "Time" division while CNN is part of the "Turner" division.

 

The current TW management looks at Time and Turner differently, and believe that Time serves one market while Turner serves another market.

 

SI will still exist at SI.com.

 

It's sorta like TV and newspaper being under the same umbrella, with the thinking that there is no synergy between them.

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Probably a killer SEO team

 

yup - they have focused heavily on getting the numbers on the backend, often at the expense of content. the 40 page slide shows being 40 unique views and clicks instead of just reading one article for instance.

 

 

 

Not sure if you were responding to me, but if so, I also said it generally sucks.

 

less directly to you. the debate has come up a few times and we often get people (typically affiliated with BR) that tell us about how its revolutionary, and they are improving their quality and have real journalists and we just dont get what they are doing.

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