The reason the Falcons trade for Julio is fine while the Bills trade for Watkins has been so maligned is the Bills made the move without having a QB who can take anywhere close to full advantage of that kind of weaponry. Watlins, Clay and McCoy have all been here multiple seasons without coming close to reaching their potential as pass-catchers. Its pretty simple, the more you run the ball and the less you throw it, the less a WR can affect the game. I'm not interested in doubling down on a past mistake and burning more primary assets on WR without having the ability to use them.
Gordon I'd be fine with, as you say, the issue is burning the primary asset for something we can't even use.
as Moulds points out, we signed two fullbacks right quick. Seems like common sense to me that as long as Tyrod is QB the Bills will need to be run-heavy, again, maybe you disagree.