That's so true. I remember getting stuff from the Penney's catalog in the early 70s, maybe sweatshirts and knit hats, and the stores carried the local teams. Bills, Browns, etc. I also liked the Vikings at the time, my brother the Packers, and the Penney's catalog was the only place to get out of town gear. It was the Fanatics of its day. I know Sears also carried NFL stuff, but Penney's was close to us.