While there is some validity to this, I don't fully buy into it. To me, football is one part planning, one part execution.
Just ask New England. When San Diego got the ball on their 25 in the fourth quarter with a 14-point lead to protect, everyone and their mother knew what they were going to do. Run, run again, and then run some more. 11 runs (and 3 passes, all on 3rd down) later, they were kicking a short figgie to put it away.
New England knew what the plan was, but they couldn't stop it anyway.