I've been a season ticket holder since 1977, so that's what, 36 years? I got a date of 9/2. When I went to log in at the specified time, the site was down. It remained down for some time, probably around half an hour. Once I finally got through, there were only like four choices left, and they were all fairly lame. I think there was a Bills blanket listed as an option, but when I tried to get it, it said it was sold out. I didn't even bother to pick another one.
All in all, I thought it was poorly done, especially the site being down at the specified time. But now that I hear about the other potential options, I think it was even worse.
I didn't think of writing an email, though. I think I should.