Social media amplifies conspiracy theories. The flat earth movement is growing at an alarming rate. Sports are not immune to this at all.
Losses hurt more now than they used to. The 24/7 NFL content creator attention economy now means that we have to experience losses not just once on Sunday/Monday, but all week because it will get discussed over and over on every corner of the internet/radio/TV. And it's all hot takes and absolutes because that's what drives clicks/ratings.