IMO, the life cycle of celebrityhood is starting to kick in with Mayock:
Phase 1: No-name video junkie who spends hours in the film room (see Buchsbaum, Joel) breaking down players and developing expetise.
Phase 2: The up-and-coming guy who people realize is really, really knowlegeable
Phase 3: The guy whose evaluation everybody wants to read
Phase 4: The over-extended media "talent" that seems to be everywhere (that NFLN masters of ceremony mock draft gig he did was a hoot)
Phase 5: The "hey, remember when he was good" phase, which is starting to kick in now, IMO
Phase 6: The "Oh, him again?" stage
Phase 7: "Who?"