In a small city like Buffalo, on Sundays the Bills are what to do. Doesnt matter if they are losing or winning. In big cities like LA there are so many more distractions. So if the team isnt doing well, people find other stuff to do. Im sure once the Rams improve the attendance will go up.
Ive had so many arguements with fans out here in Cali, that LA doesnt deserve another team after losing the Raiders and Rams. The NFL just cant resist putting a team there.