Someday the NFL will learn.
It's really silly how a multi Billion dollar company can't figure out how get fans of the league a easy option that is cost effective for average fans that don't live directly in the city of their team they follow. Most people have said Screw cable and direct TV as all you need is high speed internet these days but they can't figure it out.
Hell, you can watch the Bills on Facebook Bills page streaming live. The NFL knows all about reddit, nflbite, facebook and the million other websites you can view off of. They are either stupid or don't care?