Follow the $...
JDaleShoomaker is employed by the Investigative Post.
Who funds the Investigative Post?
The Knight Foundation.
Going to their website About section you can read...
https://knightfoundation.org/about/
Diversity, equity, and inclusion are core to our work as a social investor. We believe in the power of diverse perspectives to foster positive change and build stronger, more equitable, and inclusive communities.
Sounds like a bunch of cultural Marxists to me. I find it truly surprising that Roundy would be informed by such a publication.