Too much.
I don't like the celebrations - especially when you ultimately lose. But being fined by the league is over the line. What the hell are the rules for? The ref handled the situation per the rulebook. Why is something as trivial as "escessive celebration" subject to additional league scrutiny and punishment?
The rulebook says 15 yard penalty. He did nothing dirty, dangerous or detrimental to the image of the NFL.
dictator goodell