I have to agree. I know it's only about wins, but if you subscribe to the "madness is repeating the same actions and expecing different results" logic, then this sure ain't the same old Bills. 13 years of futility or not -- I'm getting pumped.
In retrospect, Thurman was dead nuts on this. Also in retrospect, this would have been a far better markeing pitch than what we're using now!