THIS. They are really going to have to pare back their budget. The declining viewership is a reflection of their poor leadership- letting their best talent go, adding in poor choices in Dan LeBatard and Jemele Hill, treating their most successful host Colin Cowherd poorly, adding in more entertainment fluff than sports meat, an inability to replace aging sports icons and most of all their political nonsense. It is safe to say that Jemele Hill was thought of as mediocre at BEST long before her comment about the President, and it's an avalanche right now.