I subscribed to the athletic in June. It was a $24 deal. I figured I'd give it a shot, based on all the glowing reviews from TBD. Nearly three months later, frankly, I'm not impressed. The stories don't make me shout, "Wow, I'm so glad I subscribe." I don't know if the business model will be a long-term success or if it's simply a ploy to strike it rich when or if the company decides to public on the stock market. And I will make sure I don't get sucked into the auto-renew at $60.