I think this might be the quote John Wawrow was talking about, particularly the last sentence:
But on Friday, Sports Business Journal reported that Leiweke talked up Toronto at the Sports Entertainment & Venues Tomorrow conference in Columbia, S.C. “The NFL game on Thursday night [saints-Falcons] outdrew the NHL in Canada. Nothing outdraws the NHL in Canada, except Rob Ford on the nightly news,” Leiweke said in a keynote address. “They love the NFL up there. It’s unbelievable. Toronto is a vibrant, deep market. People talk about the great marketplaces in the world for live entertainment and sports. No. 1 gross in hockey? Toronto. Top-10 gross still today in the NBA? Toronto. Top-five gross in Major League Soccer? Toronto. Music – there’s the O2 in London, Madison Square Garden, maybe Staples Center and then Air Canada Centre, which had 60 shows last year, all sold out. There’s so much money up there. But we’ve got to find a stadium, got to find owners and got to find a team.”
http://www.theglobeandmail.com/sports/football/when-it-comes-to-the-nfl-tim-leiweke-has-history/article15599690/