‘On Big Tree Road, a central artery near the stadium, signs and placards paid tribute to Hamlin. One house displayed a giant, red 3 leaning against a flagpole (Stars and Stripes on top, Bills logo just beneath). Next door, a yellow heart with a blue 3 inside rested on the lawn. Across the street, a heart with a 3 inside was tucked inside the window of an RV. The 3 was everywhere: fastened with paper clips to jerseys, taped to the sides of cars, affixed to a handheld stick, carved out of wood, painted on faces.’