‘According to Sports Business Journal, it’s a 10-year agreement between the team and health insurer Highmark Blue Cross Blue Shield of Western New York.’
Archives for March 2021
Is more 12-personnel key to unlocking Bills’ running game?
‘So if the Bills aren’t going to look any different on the offensive line, how else might they improve upon a running game that finished 20th in the league in both yards per-game (107.7) and yards per-play (4.19)? Of course, they could still add another running back.’
Home of the Bills to be named Highmark Stadium
‘The naming rights have been acquired by a health insurance company, now known as, Highmark Blue Cross Blue Shield of Western New York.’
“You want to be a part of a winning team”, new Bills RB Matt Breida ready to help Bills offense
‘”You want to be a part of a winning team, a team you feel like that’s moving forward for the future,” he said. “I feel like the Bills are doing that.”‘
Bills stadium to be known as Highmark Stadium
‘Highmark Blue Cross Blue Shield of WNY will take over the naming rights after the stadium went eight months without a sponsor, News 4 has confirmed. The stadium was known simply as Bills Stadium last season after New Era Cap Company asked to be released from its contract in July.’
Naming rights acquired for Bills Stadium; Soon to become Highmark Stadium
‘“We are confident that Highmark Blue Cross Blue Shield of Western New York is committed to maintaining their status as a healthcare and philanthropic leader in our region. We look forward to many years of working together with their team creating great memories at not only NFL football games but at many other health and wellness events and community celebrations.”’
Breida ready to join Moss, Singletary in Buffalo
‘”I told the coaches I’m not a selfish player, so I’m not one of those dudes worried about carries and getting the ball, as long as you’re winning,” Breida said on Monday when he was introduced to the Buffalo media. “As long as we get to that goal, everything else will work itself out.”‘
Bills announce new stadium name
‘The Bills are now set to play at the newly renamed the Highmark Blue Cross Blue Shield Stadium.’
RB Breida on why he wanted to join the Bills
‘You know what’s cool, the fact that players want to come to Buffalo and running back Matt Breida is just the latest example.’
Report: ‘Bills Stadium’ no more as Highmark buys naming rights
‘The outlet says signs will be installed in time for the start of the regular season in September.’
Bills and Highmark Blue Cross Blue Shield of Western New York announce a stadium naming rights agreement
‘Effective immediately, the home of the Bills will now be named Highmark Stadium.’
Bills Today | How Matt Breida fits in with the Bills
‘”I told the coaches I’m not a selfish player,” Breida said. “I’m not one of those dudes who’s worried about carries and getting the ball. As long as you’re winning, that’s all that matters. I think we have one goal in mind and that’s to win the big thing. As long as we get to that goal, everything else will work itself out.”‘
Inside the Bills: Grading every move in free agency thus far
‘The Bills got Milano back at less than market value, signing him to a deal that counts just $8 million against the cap in 2021 and has a fairly easy out for the team after just two seasons. By now, you’re aware of Milano’s value to the defense. The team went 12-1 in games he played in 2020. He’s a three-down linebacker who can get sideline to sideline – the type of player every NFL team craves if it doesn’t have.’
Bills’ Isaiah McKenzie gets paid in candy by Bills Mafia member
‘A Twitter user named Miss Rembold, dropped off twelve 100 Grand fun size bars to Bills Stadium on Saturday and left a note saying the candy was for McKenzie. Those candy bars equal a cool $1.2 million.’
Bills AFC challengers to Super Bowl LVI in order 1-15
‘1. CHIEFS No brainer. Mahomes. Weapons. Reid. Barring injuries you can write 12 wins in pen and go from there.’