‘”I would go back to the core values that are instilled on a day-to-day basis by Mr. (Jerry) Richardson in the building,” McDermott. “We’ve tried to develop and communicate our core values here in Buffalo in a similar fashion. I really learned from a business standpoint how important those are. The people — that’s a very unique place. … One guy that definitely comes to mind in addition to the coaches is the first guy you see when you walk in the building — it’s Mr. (John) Coleman in front in the lobby.”‘