‘”We have done a lot of customer research after the December 7th [2008 Bills game in Toronto], with an eye to making the Bills’ Toronto Series better,” said Adrian Montgomery, a Rogers executive and the general manager of the series. “This is the third iteration of that research, which we sent to the general public and some of the folks that already purchased tickets in 2008, and asked them a number of questions. And one of the questions was a hypothetical question about additional games being played here. That’s just what it is: a hypothetical question.”‘