‘One self-admitted laggard is the Buffalo Bills, a team that has struggled to control some of the worst-behaving fans in all of sports. The Bills are aware of the Eagles text-messaging system and would like to have it, but they simply haven’t budgeted for it. Buffalo has relied, instead, on old-fashioned shame: publishing the names of those arrested at Bills games in the local paper. But that often isn’t enough to keep fans from getting plastered.’